Our
company history
What
was to become Passinault.Com started on March 4, 1988, when a teenage
C. A. Passinault started planning and throwing small parties. The
very first party was held in Brandon with the help of friends Shawn
Greenwood, Andrea Wilford, James Johnson, and many others. It was
very successful for what it was. At this point, C. A. Passinault
was an accomplished writer and artist (he became a professional
writer during college in 1990 when his first articles were published,
and he even conducted his first interview for a newspaper, learning
some journalism skills that would prove very useful in 2003 and
the future). The experiments would continue for years, and it became
professional when he and college friends started a fraternity (Alpha
Beta Delta) and sorority (Alpha Omega Delta) on April 17, 1990.
Passinault.Com began life as an event planning company on October
6, 1990, and it was initially called Party Systems Incorporated,
or PSI. C. A. Passinault began DJ'ing on an underground basis, and
started to release a long line of popular cassette program releases
(back when people had cassette players) that would continue until
1997. The origination of the first theme events began with the second
year of the Alpha Beta Delta fraternity in 1991.
On November 2, 1991, a beach event in Apollo Beach ended in a riot,
temporarily pausing some of the events for a few years. C. A. Passinault
moved to Tampa from Riverview, and continued his education. In 1993
C. A. Passinault launched his first professional production studio,
which he dubbed Geomedia 1 (note: the studio was named before the
Internet made trademark searches easy, and it was named before the
name was trademarked by another company. When it was discovered
in the late 1990's that this had happened, the Passinault Entertainment
Group quit marketing under the Geomedia name, although the line
studios were still called “Geomedia” on the inside,
meaning the present Geomedia 3 facility near Brandon is still referred
to by that name. The next studio will not be named that, as the
Geomedia line is now over. The Geomedia logo became the logo for
EOS MediaArts, and Geomedia Productions became the present EOS MediaArts,
which was licensed as an advertising agency in 2005). With Geomedia
1 online in 1993, the cassette program release line continued, and
production support began for other companies. C. A. Passinault,
who had gone by the underground DJ name of “DJ Whiz Kid”,
became “DJ Frontier” when he went pro as a DJ and an
artist. In 1993, he and a group of friends formed the Frontier Society,
which grew as an art and entertainment subculture that year (many
advanced entertainment technologies were developed by the Frontier
Society, which stayed underground and didn’t begin to be present
in mainstream circles until recently. The Frontier Society web site,
in the works since 2003, launched in 2006. Many things about this
subculture remains secret to this day, and there are rumors that
there are hundreds of involved members and an underground night
club somewhere in Ybor City. The Frontier Society is heavily intertwined
with Passinault.Com company Eventi Events, and a synergetic symbiosis
will become evident in 2006). In 1993, C. A. Passinault completed
a course in television production as a certified television producer
and director. He continued to assist with independent film productions
and network projects for years to come, and that eventually led
to his debut as a commercial actor in 1996 as some of his earlier
instructors cast him in commercials. C. A. Passinault continued
as an active actor until 1998).
1993 became a time where C. A. Passinault made strides in writing
and learned casting and directing. He worked with a team of actors
and theater professionals, and even cast a play that he had written
during that time.
The new generation of Cassette Program Releases that debuted in
1994 had covers, and those covers needed photographs done for them,
as the old underground practice of appropriating pictures from magazines
and pasting them into paper templates was over. The need for pictures
led to the launch of Aurora PhotoArts on June 10, 1994, which had
a photography session at Lowry Park in Tampa with C. A. Passinault
and a young beginning DJ/ model by the name of Nicole Angel. Aurora
PhotoArts began sessions with aspiring models that year, but did
not really explode in size as a business until the first web sites
began development in 1998. By 2000, C. A. Passinault became a professional
photographer, and Aurora PhotoArts would become our most important
and profitable companies. Aurora PhotoArts achieved leadership of
the Tampa Bay photography market by 2002. 2003 was its best year,
with a market transition between 2004 and 2005 as most of the efforts
were into developing infrastructure for what was coming. In late
2005, Aurora PhotoArts launched its fifth web site, which was built
to be the cornerstone of the company’s marketing and client
support efforts until at least 2010. The latest Aurora PhotoArts
web site is also the most advanced and effective photography marketing
and portfolio web site in the Tampa Bay market. Sales are strong
and increasing, and 2006 is projected to be a top earning year for
the company.
In 1994, C. A. Passinault would begin an education of a different
sort as he landed a day job working for a bank. Mentors Lois Crew,
Gayle Newsome-Davis, and Alan Caldwell would teach him lessons and
inspired skills in business that would prove critical in later years.
In 1995, the Geomedia 2 studio was commissioned in Temple Terrace.
The original PSI event planning company, which was renamed the Mobile
Event Network (MEN) in 1993, became Horizons Entertainment. Construction
of the Geomedia 3 facility began in 1996, when C. A. Passinault
moved back to Riverview. Horizons Entertainment had a profitable
year in 1997, and the first actual theme event, an espionage thriller
named “Silvertree”, launched on January 31, 1998 in
north Tampa (this was the first time that senior DJ Marlon Brown,
also know as DJ Shy, and Passinault worked together).
1998 became our Internet transition year. The old paper and pencil
routine became word processors and E-Mail. Our first web site, Colony
Alpha, launched in the fall of 1998. Colony Alpha was an experimental
web site (ironically, it was very similar to 2006's Frontier Society
web site in many ways).
In 1999, Horizons Entertainment was our most profitable company.
The new Geomedia 3 facility was commissioned in an area south of
Brandon, and heavy development for Horizons Entertainment, web site
projects, and Aurora PhotoArts began in earnest. 1999 was also the
year the Passinault.Com company Dream Nine Studios (then called
Tapestry Films), an independent film company, was created. Dream
Nine Studios would begin years of turbulent and troubled development,
and would not see much success for some time.
2000 saw a time of change. Passinault.Com, then known as the Advanced
Entertainment Group, became Passinault.Com, the Passinault Entertainment
Group. Horizons Entertainment became known as Dimension Stageforms,
because a trademark search uncovered a trademark that was a little
too close. Aurora PhotoArts took center stage, and C. A. Passinault
began doing less event work and more photography work as he worked
with an increasing number of professional models. Aurora PhotoArts
saw a golden age from 2000 until 2003, and work with hundreds of
models and actors were completed. In 2001, C. A. Passinault helped
a group of models start a web site which would become Independent
Modeling. The site is a resource for professional models, and remains
one of the most important modeling resource sites on the Internet
to this day.
Dream Nine Studios, with “support” from a subcontracted
production team, began planning and casting its first feature film,
a psychological drama/ horror film called Reverence, in 2001. There
were several auditions held for this film project for almost two
years, and the production was delayed; one of the issues being a
lack of support from the initial production team and the subsequent
one. After a final audition on February 2, 2003, and an almost full
cast reading of the near-final 120 page script, support for Reverence
collapsed. Reverence was cancelled later that year, and C. A. Passinault
and his team resolved not to do any more auditions or attempt to
produce film projects until Dream Nine Studios was ready and production
infrastructure was in place.
2004 was a bad year for the Geomedia 3 facility. Four Hurricanes,
one of those being a close call from Hurricane Charley, did some
logistical damage which hindered production capabilities. In August,
with Hurricane Charley forecast to do a direct hit on the Tampa
Bay area and a late forecast track projected to take the storm less
than five miles west of the studio over the bay, an evacuation was
ordered and the studio was gutted. After Charley spared the Tampa
Bay region, it took months to re-install the equipment in the studio,
as business was still being conducted at record levels (2004 was
a busy year for Aurora PhotoArts, which found itself scheduling
shoots in and around Hurricane warnings). The studio remained barely
operational and largely in shambles for over a year, until the time
to work on it could be booked in January 2006. in late January 2006,
after thousands of dollars in new equipment, security upgrades,
and hard work on support infrastructure and the studio itself, it
was restored to a condition better than it had been in, and was
once again fully operational.
2005 was a year of heavy web site and marketing development. What
was once known as Geomedia Productions became EOS MediaArts and
was licensed as an advertising agency. Dimension Stageforms, which
has saw a decline in event business since 2001, was reorganized
and renamed Eventi Events. The 2005 holiday season was busy for
both Aurora PhotoArts and Eventi Events, and some of the money made
was marked for work on the studio and further infrastructure development.
Dream Nine Studios, dormant for over a year and a half, was reorganized
and revitalized, becoming an independent film company, a music label,
a video game developer, and a manga publishing company. The company
drew up new plans to begin production work in 2008, with production
and financial support from the other Passinault.Com companies. Passinault.Com
saw reorganization, too, splitting into the Passinault Entertainment
Group (entertainment and art production work) and Passinault Industries
LLC (business support). Eventi Events and Dream Nine Studios were
designated Passinault Entertainment Group companies. Aurora PhotoArts
and EOS MediaArts were designated Passinault Industries LLC companies.
All of the companies were further optimized to work together and
compliment their operations (in 2007, both Aurora PhotoArts and
Eventi Events will push forward hand-in-hand on a level never seen
before, starting with aggressive combination marketing and joint
service packages).
In the Summer of 2005, C. A. Passinault became director of Independent
Modeling, the modeling site that he had helped create.
2006 as a year was routine, with a good amount of business for Aurora
PhotoArts. Much of the progress this year was in groundwork for
all the companies, and a lot of work went into service lines, contracts,
web sites, and marketing. Although we didn't make as much progress
as we would have liked, the work done is important for what is to
come in 2007 and 2008.
It is now 2007. The Geomedia 3 production facility is now fully
operational again (although support from other facilities, a new
studio in development, and an uncertain real estate situation may
mean that it may be in its last days- there could be a move back
to Tampa into a new studio sometime in the near future). Both Aurora
PhotoArts and Eventi Events are looking at their best years ever,
and advertising agency EOS MediaArts will be fully operational in
the market later this year. All three Passinault.Com companies will
lend full support to the projects of Dream Nine Studios, which we
still feel is the future of the Passinault Entertainment Group.
The Future
As
of December 31, 2006, here is what is coming up and what we have
planned. All plans are tentative and may change without warning.
Aurora
PhotoArts
Business will be pushed hard in 2007, with an emphasis on family-friendly
commercial photography and talent photography. Aurora PhotoArts
will focus on commercial photography work with advertising agencies
(like our own EOS) in late 2007. Plans for advanced marketing are
already in motion. Another photography company has spun off from
Aurora PhotoArts and will launch in 2007. This company will focus
on modeling and swimsuit photography, with less family-friendly,
but still tasteful, work involved.
Eventi
Events
Marketing will increase, as will bookings, and will hit a high point
in late 2007. 2007 will see more of a push for conventional events,
with theme event packages rolling out in 2008. Primary target markets
are slated to be the corporate event and wedding markets.
EOS
MediaArts
Will be fully operational in February, 2007. The advertising agencies
will focus on smaller businesses and will work with both Aurora
PhotoArts and Eventi Events in support of these businesses.
Dream
Nine Studios
Launched a new web site on July 26, 2006. The web site will be updated
throughout the next year in preparation for the start of major production
work, and one of the rumored features will be access to scripts,
such as the ill-fated Reverence.
Dream Nine Studios will begin work on short film projects in 2008.
Some of these films will be highly experimental. Work as a music
label, video game developer, and manga publisher will be later.
The company is going to take it slow, as there is no desire to repeat
what happened with Reverence.
By 2011, Dream Nine Studios should be our busiest and most profitable
company. As this is the future of the Passinault Entertainment Group,
we are taking our time to do things right.
Casting
Company
This unnamed (well, we know the name) and little-known casting company
will not launch until it is needed, which may be as early as late
2007.
Content Updated
12/31/06